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A business consultancy, based in London, England, John Sacks' JSA Consultancy Services provides expert, in-depth, information advice and guidance as to how to exploit successfully the office furniture and interiors markets in Europe, North America, Australasia and Japan.

Boss Design is launched in the North American Market

Sunday 7 June 2009

Boss Design last week announced a joint venture with Tayco, which will see a selection of Boss Design branded seating products manufactured out of Toronto, Ontario, Canada and distributed throughout the North American market. Boss Design is a leading UK design and manufacturer of quality seating for the corporate marketplace. Since 1983 the company has experienced continued growth such that it is a significant international supplier today and now has a presence in North America.
Brian Murray, Boss Design Managing Director said; \'These are indeed exciting times for Boss Design. We are delighted to be taking the Boss Design brand to North America with our partner Tayco. He added; \"In recent years we have seen demand for our products increase throughout America. I look forward to working with Tayco and to seeing Boss Design seating installations throughout the North American market.\" \"Tayco is very excited about our partnership with Boss Design,\" said Tayco President, Phil Philips. \"Both companies have very ambitious plans for the joint venture and look forward to becoming a key player in the North American marketplace.\"

Seven of Boss Design\'s product lines will be offered in the North American market:

Kruze: designed by David Fax, Kruze displays a presence and panache that belies its versatility. The relaxed, smooth flowing forms of Kruze reflect the chair\'s ability to complement a wide range of environments. Kruze was honored with a bronze IIDEX Innovation Award in September 2008.

Mars: Designed by Paul Brooks, Mars is a light and versatile family of meeting and visitor conference seating whose slim and refined appearance belies a strong and exceptionally comfortable chair. Mars was honored with a gold IIDEX Innovation Award in September 2008.

Lily: An aesthetically satisfying task chair that distinctly combines precision engineering and flexible control that makes Lily an intuitive chair that can be easily adjusted by individual users.

Choo: A very contemporary chair, Choo\'s sweeping curves add aesthetic innovation to the classic tub chair design.

Moneypenny: Designed by Paul Brooks, Moneypenny is Boss Design\'s revolutionary new mesh chair.

Sona: Design by Paul Brooks, Sona\'s contemporary, elegant design is characterized by a focus on ergonomics, high quality standards, and a strong aesthetic appeal.

Sonatec: Design by Paul Brooks, Sonatec utilizes new materials and plastics to produce a task chair that is ergonomically sound.

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